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The Rise of Creative Placemaking: Cross-Sector Collaboration as Cultural Policy in the United States

Resource Question(s): FOR HIGHER EDUCATION, WHAT IS CREATIVE PLACEMAKING?
Audience: Artists, Arts organizations, Higher Education

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THE RISE OF CREATIVE PLACEMAKING
This article situates the emergence of the “creative placemaking” policy initiative as the coordinated continuation of longstanding artistic practices and a reaction to scant funding in the United States. In contrast to creative class policies, creative placemaking proposes a broader set of outcomes, attempts to directly address issues of inequality, and expands the role of artists in society. However, these characteristics entail several challenges for stakeholders: difficulties in devising recognized outcome metrics due to the wide variety of projects; inadvertent reproduction of inequities; and limited opportunities for scaling due to inter-occupational competition. The article concludes with implications for future research.